A few months ago I bought myself some super amazing mascara. This magic in a tube claimed it would extend my lashes by 2,000,000 percent etc etc, and the marketing campaign gave the distinct impression that every fellow in a four mile radius would do nothing short of swoon at the very sight me and my mega-long eye fringes.
And whilst it has made my lashes look noticeably thicker (clumpier? cement-ier?), I must say that it has made no real difference to my life. I have not had any dapper cravat-wearing gentlemen of a certain age press bouquets of flowers into my hands, whispering words of awe as they do so over my lustrous lashes.
I know, I know – I can hardly believe it myself! Although the latter may have more to do with the fact that I rarely step into a Tiffany's store. Budgets, you know.
**Not it's actual retail name.